![]() ![]() In my current position I work in a team that manages a small portfolio of clients. I was also part of the team that recently won the Brand Innovation prize at Marketing Week’s annual awards. I’ve worked on pitches, attended client meetings and presented proposals to clients, and recently helped the team to win a major FMCG client on a long-term contract. ![]() My current employer has been a great place to develop my marketing knowledge and skills, as it’s smaller size means exposure to all stages of the campaign development and delivery process. I’m currently working as a Junior Account Executive for a boutique marketing agency in Farringdon, and feel ready to make the step to a more senior role with a larger, more innovative agency. I would relish the opportunity to work for such a high-profile and forward-thinking agency at this stage of my career in marketing. I saw your job advert on LinkedIn on 2nd March and immediately felt both the role and organisation were a good fit for my skills and experience. I’m writing to apply for the position of Marketing Account Executive at Advent Digital Marketing. Your call to action encourages the reader to follow up with you, whether to arrange an interview or request extra details. Call to action: End your letter by emphasising your interest in the role and adding a call to action. ![]() Make sure they match the requirements in the job description. Experience and skills: Take one or two paragraphs to highlight your skills, experience and achievements to date.Mention where you saw it advertised and briefly explain why you’re applying for the role. Introductory paragraph: Use the first paragraph of your letter to introduce yourself and confirm the role you’re applying for.Also include the address of the hiring company and the name of the hiring manager, if you know it. Header: In your letter header, include your name, your address and contact details.Cover Letter Formatįollow this cover letter format for a document that makes an impression with recruiters and employers: For creative roles, you may also want to provide links to an online portfolio or showreel, which demonstrates your body of work. Include references to the outcome of projects, the revenue gained or any recognition your campaigns received. For marketing positions, this could be examples of successful campaigns and projects you’ve worked on. They give you the chance to draw attention to specific skills or achievements that can serve you well in the role. The paragraphs covering your skills and experience are perhaps the most important element of your cover letter. Most cover letters include an introductory paragraph, one or two paragraphs explaining why you’re suitable for the position, and a call to action that encourages the hiring recruiter to follow up. You can elaborate on the details in that document and draw attention to skills and experience that make you ideal for the job. Your cover letter for marketing roles is an extension of your CV. Key Components of a Profession-Specific Cover Letter You can only do this by producing a bespoke, tailored CV and cover letter for each job you apply for. ![]() These include skills in art and graphic design, project management, web or software development, sales, operations and media planning.Īs such, it’s essential that both your CV and cover letter show how you fulfil the requirements of the role. Marketing roles can also require very specific skill sets and qualifications. Marketing is a competitive industry and recruiters might receive hundreds of applications for every position. Taking the time to tailor your cover letter for each job application can make all the difference when it comes to standing out from the crowd. Why a Profession-Specific Cover Letter Matters ![]()
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